Tortoise wrote:dualstow wrote:...
Maybe it's a symptom of the recent investor bloat they are seeing.
Is the investor bloat unique to Vanguard, or have you heard of it happening at other brokerages recently?
Could it have something to do with the historically low interest rates we've had in recent years, pushing people away from regular savings accounts and CDs and into brokerage accounts in search of higher returns?
I do think that has something to do with it, yes, since that channel I'm not supposed to watch (CNBC) said that a lot of people have poured money into stocks just for the dividends. This isn't recent news, more like a year ago or more.
Also, around 2010, there were reports that a significant share of millennials were afraid of the stock market. (I had to tell myself,
Sure, I'm putting more money into non-stock asset classes too, but that's different. I'm like a hip pp investor, man, not a millennial ).
At some point between 2010 and now, I stopped hearing about them fearing the market, only individual stocks. They got wise and started pouring money into index funds. It was actually kind of annoying. I wanted them to be traders for some reason, even as I was advising all my friends to get into index funds and stay there. But seriously, good for them. Millennials are smart. Smarter than many give them credit for.
Regarding your first question, I'm sure other brokerages are also seeing influxes (what's the proper plural there?), but Vanguard went from 3 trillion in assets to 4 trillion. They are way ahead, even as other houses match them or even beat them in the cheapness of expense ratios.